We’re not asking you to wear hemp pants or weave a top out of recycled plastic bags – but there’s a growing number of companies out there who want to use their fashion powers for good, and we’re all for that.
For fashion with the bonus happy feels, scroll down...
1. ASOS Africa - All of these on-trend pieces are made in collaboration with Kenyan clothing manufacturer SOKO using local craftsmanship under fair trade principles. Plus, the designs are super cute – add everything to cart, pls!
2. Gorman - Iconic Aussie brand Gorman features organic buys, offers customers the chance to drop off old Gorman buys for charity or repurposing, AND plants a tree for every three customers who go without a (recycled brown paper) shopping bag. Is anyone else all tingly inside? In a good way...
3. Rachael Cassar - If Ruby Rose, Rihanna, Isabel Lucas and Tyra Banks are all on board, how could we possibly say no? Rachael is all about stunning couture pieces made with recycled and deconstructed fabric. “Being sustainable... is integral to the future of our industry.” Yep, she so gets it.
4. Kowtow - This New Zealand label is perfection for lovers of a minimalist look. They only use 100 per cent fair trade cotton (sounds good), and make sure their factory workers in India are paid a good wage and aren’t exposed to hazardous dyes (even better!).
5. Freedom Of Animals - This luxury bag line does faux leather well – like, really. From concept to completion, these guys make ethical standards their top priority, without sacrificing on environmental kindness. They’ve even done a collab with animal activist and babin’ actress Nikki Reed.
6. Patagonia - If you’d rather be chilling in some *eco-friendly* activewear, look at Patagonia’s collection. They’re all about finding solutions for global issues, PLUS they donate a percentage of sales to grassroots environmental groups. We’ll jog to that!